CATEGORY

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Layout - Headlines & Captions

All articles have headlines that capture the reader's attention and accurately describe the content. All articles have a byline. All graphics have captions that adequately describe the people and action in the graphic.

All articles have headlines that accurately describe the content. All articles have a byline. All graphics have captions.

Most articles have headlines that accurately describe the content. All articles have a byline. Most graphics have captions.

Articles are missing bylines OR many articles do not have adequate headlines OR many graphics do not have captions.

Requirements

All of the required content was present.

Almost all the required content was present.

At least 75% of the required content was present.

Less than 75% of the required content was present.

Articles - Purpose

90-100% of the articles establish a clear purpose in the lead paragraph and demonstrate a clear understanding of the topic.

85-89% of the articles establish a clear purpose in the lead paragraph and demonstrate a clear understanding of the topic.

75-84% of the articles establish a clear purpose in the lead paragraph and demonstrate a clear understanding of the topic.

Less than 75% of the articles establish a clear purpose in the lead paragraph and demonstrate a clear understanding of the topic.

Articles - Interest

The articles contain facts, figures, and/or word choices that make the articles exceptionally interesting to readers.

The articles contain facts, figures, and/or word choices that make the articles interesting to readers.

The article contains some facts or figures but is marginally interesting to read.

The article does not contain facts or figures that might make it interesting to read.

Articles - Supporting Details

The details in the articles are clear, effective, and vivid 80-100% of the time.

The details in the articles are clear and pertinent 90-100% of the time.

The details in the articles are clear and pertinent 75-89% of the time.

The details in more than 25% of the articles are neither clear nor pertinent.

Graphics

Graphics are in focus, are well-cropped and are clearly related to the articles they accompany.

Graphics are in focus and are clearly related to the articles they accompany.

80-100% of the graphics are clearly related to the articles they accompany.

More than 20% of the graphics are not clearly related to the articles OR no graphics were used.