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The introductory paragraph has a strong hook or attention grabber that is appropriate for the audience. This could be a strong statement, a relevant quotation, statistic, or question addressed to the reader.
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The introductory paragraph has a hook or attention grabber, but it is weak, rambling or inappropriate for the audience.
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The author has an interesting introductory paragraph but the connection to the topic is not clear.
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The introductory paragraph is not interesting AND is not relevant to the topic.
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The position statement provides a clear, strong statement of the author's position on the topic.
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The position statement provides a clear statement of the author's position on the topic.
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A position statement is present, but does not make the author's position clear.
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There is no position statement.
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Includes 3 or more pieces of evidence (facts, statistics, examples, real-life experiences) that support the position statement. The writer anticipates the reader's concerns, biases or arguments and has provided at least 1 counter-argument.
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Includes 3 or more pieces of evidence (facts, statistics, examples, real-life experiences) that support the position statement.
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Includes 2 pieces of evidence (facts, statistics, examples, real-life experiences) that support the position statement.
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Includes 1 or fewer pieces of evidence (facts, statistics, examples, real-life experiences).
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All of the evidence and examples are specific, relevant and explanations are given that show how each piece of evidence supports the author's position.
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Most of the evidence and examples are specific, relevant and explanations are given that show how each piece of evidence supports the author's position.
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At least one of the pieces of evidence and examples is relevant and has an explanation that shows how that piece of evidence supports the author's position.
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Evidence and examples are NOT relevant AND/OR are not explained.
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All supportive facts and statistics are reported accurately.
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Almost all supportive facts and statistics are reported accurately.
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Most supportive facts and statistics are reported accurately.
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Most supportive facts and statistics were inaccurately reported.
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All sources used for quotes, statistics and facts are credible and cited correctly.
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All sources used for quotes, statistics and facts are credible and most are cited correctly.
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Most sources used for quotes, statistics and facts are credible and cited correctly.
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Many sources are suspect (not credible) AND/OR are not cited correctly.
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Demonstrates a clear understanding of the potential reader and uses appropriate vocabulary and arguments. Anticipates reader's questions and provides thorough answers appropriate for that audience.
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Demonstrates a general understanding of the potential reader and uses vocabulary and arguments appropriate for that audience.
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Demonstrates some understanding of the potential reader and uses arguments appropriate for that audience.
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It is not clear who the author is writing for.
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All sentences are well-constructed with varied structure.
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Most sentences are well-constructed and there is some varied sentence structure in the essay.
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Most sentences are well constructed, but there is no variation is structure.
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Most sentences are not well-constructed or varied.
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Author makes no errors in grammar or spelling that distract the reader from the content.
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Author makes 1-2 errors in grammar or spelling that distract the reader from the content.
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Author makes 3-4 errors in grammar or spelling that distract the reader from the content.
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Author makes more than 4 errors in grammar or spelling that distract the reader from the content.
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