CATEGORY

Compelling

Interesting

I'll pass

Industry appeal

This is an industry where I want to invest my money

I'm not sure about investing my money in this industry, but I'm not ruling it out.

I won't invest my money in this industry no matter what

Competitive edge

This presentation rocked me. They understand their market and can position themselves to succeed

They seem to know what they're doing, but I'm not sure I want to play here.

They don't understand the market well enough to survive.

Financials

This looks like an attractive investment

Some assumptions seem a bit off, but overall it looks like a good plan

I won't invest a dime because they may love what they want to do, but they don't understand the finances.

Owners can succeed

On a gut level, I feel they have the drive to make this business a success.

They seem to be able to defend the plan well, but something about them makes me feel a little nervous.

I can't see them succeeding based on this presentation.

Desire to invest

I will make a significant investment in this business.

I will take a small position in this firm and hope for the best

There is no way I would risk my money on this venture.